5 Things You Need to Know About Timeline for Pages’ Admin Panel

After Facebook introduced its Timeline for Pages, the brands got greater opportunity to connect with their fans. Furthermore, its Admin Panel became a one-stop shop for tools and tips that businesses need to manage their page. Thus, it’s important that you know its components and how you can use it to leverage your business profile.

Insights

Insights indicate how your content is affecting your page’s activity. The purple bar shows the number of page posts that you made that day while the green and blue bars tell how your posts are generating impression and conversation with your audience. In turn, you’ll understand the type of content that your fans can relate with.

Manage

Found on the upper right-hand side of the Admin Panel is the Manage tab. It has three components: Edit Page, Use Activity Log, and See Banned Users.

The Edit Page lets you control your page’s visibility by country and age restriction, and moderate the level of profanity allowed on your page, admins who can post on the wall, who can tag you, and who can affect your page’s visibility. You can use this feature and vary your settings individually if you’re managing multiple pages.

Meanwhile, the Use Activity Log lets you see your page posts, its visibility, the date and time it was posted, and who created it. The See Banned Users display the users who aren’t allowed to view your business profile.

Messages

There’s no need to argue that Messages is the most valuable feature Facebook Pages has ever made. Enabling your fans to communicate with you directly is a great way to address particular customer service issues. It also allows businesses to connect and engage prospects on a human level.

New Likes

Just what it sounds like, the New Likes section keeps track of your new fans. You can use this feature if you want to run a promotion for your first-time page visitors.

Notifications

Notifications gather your page’s entire alert message in one place. This panel contains your new Likes, comments, and tag notifications, so you won’t need to leave your page when viewing its recent activity. Because it helps you know what’s happening on your page in an organized and more streamlined manner, you have all the more reasons to interact with your fans.

Aside from letting you share more types of content on your page’s Timeline, the new business profile offers features that can be very useful for your Facebook marketing campaign. Hence, you should give your Admin Panel a spin, and observe how you can use the full potential of your overhauled Page.

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