Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- French Court Fines Google $660,000 Because Google Maps Is Free
Google faces a $660,000 fine after a French court ruling that the company is abusing its dominant position in mapping by making Google Maps free. According to The Economic Times, the French commercial court “upheld an unfair competition complaint lodged by Bottin Cartographes against Google France and its parent company Google Inc. for providing free [...]
- StumbleUpon Kills Direct Links, iFrames Everything
StumbleUpon, who happens to be one of the more popular and successful social media sites with over 20 million users (doubling from 10 million in about a year and a half), recently launched one of the biggest redesigns I can remember… basically changing everything about the site as a whole. Having recently removed blogs, themes, [...]
- Working The Funnel: Finding Value In Non-Converting Events
As performance marketers, it’s our job to find the valuable clicks and filter out the crap. By tracking specific events through cookies and pixels, we attribute revenue to clicks and keywords. Newer tools like conversion funnels allow us to further identify which clicks lead to subsequent clicks which in turn lead to conversions. Generally speaking, [...]
- How to Spice Up B2B Ad Creative Brainstorms In 90 Minutes Or Less
Fact or Fiction? Writing search PPC ad copy promoting B2B brands, products or services isn’t as fun as promoting some sexy, fabulous, coveted line of B2C goods because B2B, by nature, is boring. Fiction! Fiction, I say! Clever marketers embrace the opportunity to market B2B because they recognize and respect the challenge it embodies: To make [...]
- Justifying Conference Attendance For In-House Search Marketers
While search engine marketing conference attendance for agency staff is almost a given of the job, in-house search engine marketers may find themselves more challenged to justify the expense, both in time and money of conference attendance. Conferences like Search Marketing Expo (SMX) provide a host of benefits that more than justify the cost; the [...]
- Google & Bing: We’re Not Involved In “Local Paid Inclusion”
It sounds great. A program that guarantees top listings for local searches on Google, Yahoo and Bing. An “officially approved” one in “cooperation” with those search engines. But it’s not so, say Google and Bing. The “Local Paid Inclusion” service launched officially today. The site’s home page pitches: Local Paid Inclusion is a Google, Yahoo [...]
Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:
Search News From Around The Web:
Applications & Portal Features
Business Issues
Link Building
Paid Search & Contextual
Searching
SEO & SEM
Social Media
Video, Music & Image Search
Web Analytics
Related Topics: SearchCap
search engine optimisation expert uk search engine optimisation experts
No comments:
Post a Comment