SearchCap: The Day In Search, December 21, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Official: It’s Google Panda Update 23, Impacting ~1.3% Of Queries

  Google has confirmed rumors of a Google update announcing on Twitter that they pushed out a Panda data refresh today impacting about 1.3% of English queries. This would make for the 23rd Panda update since the first Panda algorithm was introduced on February 24, 2011. Since then we had 22 updates both to the algorithm [...]

• Search In Pics: Google Menorah, Google Aura & Glass Water Bottles

  In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Aura: Source: Google+ Google Scooter: Source: Google+ Wooden Google+ Pen: Source: Google+ Google Water Bottles: [...]

• Google Expands Gmail In Search Results With My Orders, My Events & My Reservations

  In August, Google introduced a field test that brings Gmail content in your search results. So if you searched for [my flights] and you had a flight confirmation email in your Gmail account, Google would show you upcoming flights. This is still an opt in field test available to a limited number of US users [...]

• Bing Linked Pages Now Called Bing Tags

  Earlier this year, Bing announced a new featured named Bing Linked Pages, that feature is now named Bing Tags. The feature allows you or your friends to “tag” web pages and documents in Bing’s index as being related to you or your friend. The purpose is to make the search results for you and your [...]

• Facebook Still Top Search Term In 2012 As One-Word Searches Rise 16 Percent [Experian]

  For the fourth straight year, “facebook” was the most common search term in the U.S. this year — part of an increase in navigational searching that saw one-word searches rise 16 percent in 2012. That’s according to Experian Marketing Services, which announced its list of 2012′s top search terms today. The data covers search activity [...]

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

Search News From Around The Web:

Business Issues

Local Search & Maps

Link Building

Searching

SEM Industry

SEO & SEM

• 10 Blekko Secrets, Search Engine People
• 10 Things to Consider When Coordinating PPC & SEO-Q&A Follow Up, PPC Hero
• 4 Ways to Leverage Your PPC Data Beyond the Point of Conversion, blueglass.com
• 5 Mistakes That Can Ruin Client Relationships in PPC Marketing, acquisio.com
• Advertise Your Google+ Page With Google AdWords Express, Search Engine Roundtable
• Critical Components to SEO Success in 2013, Search Engine Watch
• How to Create Websites Optimized for Mobile, Search Engine Watch
• More Google Algorithm Or Index Updates? Maybe A Rollback?, Search Engine Roundtable
• SEO: When Product Facets and Filters Fail, Practical eCommerce
• Using advanced date ranges in AdSense APIs, Google Ads Developer Blog
• What The Heck Is SEO? A Rebuttal, Smashing Magazine

Video, Music & Image Search

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